{"id":21437,"date":"2021-12-07T21:10:38","date_gmt":"2021-12-07T16:10:38","guid":{"rendered":"https:\/\/pr.asianetpakistan.com\/?p=83676"},"modified":"2021-12-07T21:10:38","modified_gmt":"2021-12-07T16:10:38","slug":"interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing","status":"publish","type":"post","link":"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/","title":{"rendered":"Interactive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing"},"content":{"rendered":"

CALGARY, Alberta, Dec. 07, 2021 (GLOBE NEWSWIRE) — Retail clothing stores of the future will likely have fewer clothes, checkout stations, fitting rooms, employees\u2014and square footage. Instead, you\u2019re likely to see more self-service consoles that allow shoppers to virtually \u201ctry on\u201d any garment.<\/p>\n

According to NOBAL Technologies, Inc., of Calgary, that future is here right now, with NOBAL\u2019s iMirror product, an interactive mirror that promises to revolutionize the customer experience in the retail realm\u2014much as it\u2019s already doing in hospitality settings.<\/p>\n

Explains Royal Bissell, NOBAL\u2019s Director of Innovation, \u201cWith a few taps by a customer, the iMirror\u2019s built-in 3D camera takes an accurate full body scan, from which the shopper can create a lifelike avatar of themselves. They can then browse products on the iMirror, and, using their avatar, see exactly how garments will actually look and fit on their body.\u201d<\/p>\n

Customers can make purchases directly on the iMirror. NOBAL is reportedly working on a\u00a0Tap to Pay<\/em>\u00a0solution to further facilitate the ecommerce functionality of the iMirror.<\/p>\n

According to NOBAL\u2019s Director of Technology, Daniel Maher, unlike other body modelling software whose avatars end up looking cartoonish, \u201cThe photo scan taken by the iMirror contains over 200 measurement points, yielding a photo-realistic avatar that\u2019s 94% \u201cmeasurement-accurate.\u201d When that avatar is clothed in garments with similarly precise measurements, the customer can see exactly how that garment will look\u2014and\u00a0fit\u2014<\/em>on them.\u201d<\/p>\n

A big plus, reports NOBAL, is that once an avatar is created, a customer can download it to their smart phone, and use it on future visits to any store employing the same technology.<\/p>\n

Adds Bissell, \u201cThe convenience for the customer is huge: they can instantly see what multiple garments look like on them, minus the time-intensive process of a physical fitting room.\u201d<\/p>\n

In the wake of the pandemic, and thanks to innovations like the iMirror, many retailers won\u2019t be bringing back actual fitting rooms. The benefits, note Bissell, are many: \u201cNo fitting rooms means dramatically reduced shrinkage. Plus, with no fitting rooms and fewer\u2014or no\u2014checkout counters, a store\u2019s total footprint can be much smaller. Then, there\u2019s the accuracy of our imaging technology, which means better \u2018virtual fits\u2019 which, in turn, means far fewer returns.\u201d<\/p>\n

Another powerful benefit for retailers, according to NOBAL, is an increased \u201cbasket size.\u201d Says Bissell, \u201cWith physical fitting rooms, a customer is deciding based on the limited garments available in the store where they\u2019re trying on. In the virtual fitting room, the iMirror can make suggestions based on what the customer has already viewed, as well as the entire store\u2019s inventory or even warehouse items \u2014 which are linked to the iMirror.\u201d<\/p>\n

NOBAL CEO, Bill Roberts, adds, \u201cCustomer satisfaction increases as retailers now have an endless aisle of offerings\u2014even if those garments aren\u2019t physically in the store.\u201d Roberts also notes that their retail customers have reported basket-size jumps of 15-20% by using the iMirror, adding, \u201cThey\u2019re discovering their ROI on the product is less than one week.\u201d<\/p>\n

According to the company, there may also be a psychological aspect to the proven basket-size increases the iMirror is delivering. Notes Bissell, \u201cWe haven\u2019t fully unpacked this idea, but we suspect customers may purchase more items when they\u2019re viewing them virtually, while those trying on actual clothes are more likely to decide not to purchase a given item or items.\u201d<\/p>\n

When it comes to the 3D images of clothing that customers\u2019 avatars will \u201ctry on,\u201d retailers reportedly can provide their own image library, or NOBAL, using their 3D-imaging technology, can help retailers create those libraries.<\/p>\n

Bissell sums up: \u201cWe want to replicate the real fitting-room experience and the confidence that comes from physically trying on a garment and knowing that it fits. That\u2019s now possible, given the accuracy of our system. It all adds up to a cost-effective solution with multiple substantive benefits for both customers and retailers.\u201d<\/p>\n

For more information on NOBAL\u2019s leading-edge iMirror products, visit\u00a0<\/strong>www.NOBAL.ca<\/a>\u00a0or contact:<\/strong><\/p>\n

Ms. Lindsay Panchyshyn, Director of Marketing
\nNOBAL Technologies Inc.
\n403-589-3322 |\u00a0www.nobal.ca<\/a>\u00a0|\u00a0lpanchyshyn@nobal.ca<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

CALGARY, Alberta, Dec. 07, 2021 (GLOBE NEWSWIRE) \u2014 Retail clothing stores of the future will likely have fewer clothes, checkout stations, fitting rooms, employees\u2014and square footage. Instead, you\u2019re likely to see more self-service consoles that allow shoppers to virtually \u201ctry on\u201d any garment. According to NOBAL Technologies, Inc., of Calgary, that future is here right [\u2026]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"yoast_head":"\nInteractive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing - Myanmar News Gazette<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Interactive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing - Myanmar News Gazette\" \/>\n<meta property=\"og:description\" content=\"CALGARY, Alberta, Dec. 07, 2021 (GLOBE NEWSWIRE) \u2014 Retail clothing stores of the future will likely have fewer clothes, checkout stations, fitting rooms, employees\u2014and square footage. Instead, you\u2019re likely to see more self-service consoles that allow shoppers to virtually \u201ctry on\u201d any garment. According to NOBAL Technologies, Inc., of Calgary, that future is here right [\u2026]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/\" \/>\n<meta property=\"og:site_name\" content=\"Myanmar News Gazette\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-07T16:10:38+00:00\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/myanmarnewsgazette.com\/#\/schema\/person\/c7e2b10e6a2fda5bcbb164cc7b208a0f\"},\"headline\":\"Interactive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing\",\"datePublished\":\"2021-12-07T16:10:38+00:00\",\"dateModified\":\"2021-12-07T16:10:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/\"},\"wordCount\":699,\"publisher\":{\"@id\":\"https:\/\/myanmarnewsgazette.com\/#organization\"},\"articleSection\":[\"Press Releases\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/\",\"url\":\"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/\",\"name\":\"Interactive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing - Myanmar News Gazette\",\"isPartOf\":{\"@id\":\"https:\/\/myanmarnewsgazette.com\/#website\"},\"datePublished\":\"2021-12-07T16:10:38+00:00\",\"dateModified\":\"2021-12-07T16:10:38+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/myanmarnewsgazette.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Interactive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/myanmarnewsgazette.com\/#website\",\"url\":\"https:\/\/myanmarnewsgazette.com\/\",\"name\":\"Myanmar News Gazette\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/myanmarnewsgazette.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/myanmarnewsgazette.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/myanmarnewsgazette.com\/#organization\",\"name\":\"Myanmar News Gazette\",\"url\":\"https:\/\/myanmarnewsgazette.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/myanmarnewsgazette.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/myanmarnewsgazette.com\/wp-content\/uploads\/2022\/07\/Myanmar-logo.png\",\"contentUrl\":\"https:\/\/myanmarnewsgazette.com\/wp-content\/uploads\/2022\/07\/Myanmar-logo.png\",\"width\":200,\"height\":200,\"caption\":\"Myanmar News Gazette\"},\"image\":{\"@id\":\"https:\/\/myanmarnewsgazette.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/myanmarnewsgazette.com\/#\/schema\/person\/c7e2b10e6a2fda5bcbb164cc7b208a0f\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/myanmarnewsgazette.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/ff4aa10d4f36ab9dc3cce9e101792273?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/ff4aa10d4f36ab9dc3cce9e101792273?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/myanmarnewsgazette.com\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Interactive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing - Myanmar News Gazette","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/","og_locale":"en_US","og_type":"article","og_title":"Interactive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing - Myanmar News Gazette","og_description":"CALGARY, Alberta, Dec. 07, 2021 (GLOBE NEWSWIRE) \u2014 Retail clothing stores of the future will likely have fewer clothes, checkout stations, fitting rooms, employees\u2014and square footage. Instead, you\u2019re likely to see more self-service consoles that allow shoppers to virtually \u201ctry on\u201d any garment. According to NOBAL Technologies, Inc., of Calgary, that future is here right [\u2026]","og_url":"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/","og_site_name":"Myanmar News Gazette","article_published_time":"2021-12-07T16:10:38+00:00","author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/#article","isPartOf":{"@id":"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/"},"author":{"name":"admin","@id":"https:\/\/myanmarnewsgazette.com\/#\/schema\/person\/c7e2b10e6a2fda5bcbb164cc7b208a0f"},"headline":"Interactive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing","datePublished":"2021-12-07T16:10:38+00:00","dateModified":"2021-12-07T16:10:38+00:00","mainEntityOfPage":{"@id":"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/"},"wordCount":699,"publisher":{"@id":"https:\/\/myanmarnewsgazette.com\/#organization"},"articleSection":["Press Releases"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/","url":"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/","name":"Interactive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing - Myanmar News Gazette","isPartOf":{"@id":"https:\/\/myanmarnewsgazette.com\/#website"},"datePublished":"2021-12-07T16:10:38+00:00","dateModified":"2021-12-07T16:10:38+00:00","breadcrumb":{"@id":"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/myanmarnewsgazette.com\/interactive-mirror-allows-retail-customers-to-virtually-try-on-clothing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/myanmarnewsgazette.com\/"},{"@type":"ListItem","position":2,"name":"Interactive Mirror Allows Retail Customers to Virtually \u201cTry On\u201d Clothing"}]},{"@type":"WebSite","@id":"https:\/\/myanmarnewsgazette.com\/#website","url":"https:\/\/myanmarnewsgazette.com\/","name":"Myanmar News Gazette","description":"","publisher":{"@id":"https:\/\/myanmarnewsgazette.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/myanmarnewsgazette.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/myanmarnewsgazette.com\/#organization","name":"Myanmar News Gazette","url":"https:\/\/myanmarnewsgazette.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/myanmarnewsgazette.com\/#\/schema\/logo\/image\/","url":"https:\/\/myanmarnewsgazette.com\/wp-content\/uploads\/2022\/07\/Myanmar-logo.png","contentUrl":"https:\/\/myanmarnewsgazette.com\/wp-content\/uploads\/2022\/07\/Myanmar-logo.png","width":200,"height":200,"caption":"Myanmar News Gazette"},"image":{"@id":"https:\/\/myanmarnewsgazette.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/myanmarnewsgazette.com\/#\/schema\/person\/c7e2b10e6a2fda5bcbb164cc7b208a0f","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/myanmarnewsgazette.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/ff4aa10d4f36ab9dc3cce9e101792273?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ff4aa10d4f36ab9dc3cce9e101792273?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/myanmarnewsgazette.com\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/myanmarnewsgazette.com\/wp-json\/wp\/v2\/posts\/21437"}],"collection":[{"href":"https:\/\/myanmarnewsgazette.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/myanmarnewsgazette.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/myanmarnewsgazette.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/myanmarnewsgazette.com\/wp-json\/wp\/v2\/comments?post=21437"}],"version-history":[{"count":0,"href":"https:\/\/myanmarnewsgazette.com\/wp-json\/wp\/v2\/posts\/21437\/revisions"}],"wp:attachment":[{"href":"https:\/\/myanmarnewsgazette.com\/wp-json\/wp\/v2\/media?parent=21437"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/myanmarnewsgazette.com\/wp-json\/wp\/v2\/categories?post=21437"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/myanmarnewsgazette.com\/wp-json\/wp\/v2\/tags?post=21437"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}