{"id":30281,"date":"2022-09-12T21:45:58","date_gmt":"2022-09-12T16:45:58","guid":{"rendered":"https:\/\/pr.asianetpakistan.com\/?p=97928"},"modified":"2022-09-12T21:45:58","modified_gmt":"2022-09-12T16:45:58","slug":"venice-film-festival-the-web-series-artitude-created-by-pomilio-blumm-receives-an-award-for-promoting-the-made-in-italy-brand","status":"publish","type":"post","link":"https:\/\/myanmarnewsgazette.com\/venice-film-festival-the-web-series-artitude-created-by-pomilio-blumm-receives-an-award-for-promoting-the-made-in-italy-brand\/","title":{"rendered":"Venice Film Festival:\u00a0The Web Series\u00a0Artitude\u00a0Created by Pomilio Blumm Receives an Award for Promoting the Made in Italy Brand"},"content":{"rendered":"
Lorenzo Balbi at the Venice Film Festival<\/h5>\n
\n
\"\"<\/a><\/p>\n

The Social World Film Festival jury’s special plaque for the project created by Pomilio Blumm was received by Lorenzo Balbi, director of MAMbo (Museum of Modern Art in Bologna), artistic director of ArtCity as well as a narrator in the various episodes of the series.<\/p>\n<\/div>\n<\/div>\n

VENICE, Italy, Sept. 12, 2022 (GLOBE NEWSWIRE) — The prize awarded to the web series\u00a0Artitude<\/em>\u00a0was presented in Venice as part of the Film Festival. The Social World Film Festival jury’s special plaque for the project created by Pomilio Blumm was received by Lorenzo Balbi, director of MAMbo (Museum of Modern Art in Bologna), artistic director of ArtCity as well as a narrator in the various episodes of the series.\u00a0Artitude<\/em>\u00a0was created by Pomilio Blumm as part of\u00a0Italy is simply extraordinary: beIT<\/em>\u2013\u00a0 the campaign aimed at promoting Italian-made products launched by the Ministry of Foreign Affairs and International Cooperation, in collaboration with ICE – Agency for the promotion abroad and internationalisation of Italian companies. As Lorenzo Balbi himself explained: “The campaign explored\u00a0Made in Italy<\/em>\u00a0and did it through different languages, those of art, creativity, the languages of knowledge. A way of talking about Italy through artists, creatives, visionaries.”<\/p>\n

The project was also awarded during the WMF 2022 – the largest Digital Innovation Festival in Rimini, where it won the\u00a0Best International Content & Digital Campaign<\/em>\u2013 an acknowledgement received for the innovation of the narrative and strategic structure adopted with respect to the objective of the Nation branding and promotion of\u00a0Made in Italy<\/em>.<\/p>\n

From the outset, the campaign curated by Pomilio Blumm set for itself ambitious goals: to tell the international public about the values of Italy and its talents, to support the internationalisation of the production system, and finally to expand and diversify the foreign markets of reference for small and medium-sized Italian companies. The campaign began by telling the\u00a0Made in Italy\u00a0<\/em>story through six very specific values: creativity, passion, tradition, innovation, style and diversity. Personalities of the stature of Giorgio Armani, Mira Sorvino, Peter Gabriel, Marcell Jacobs, Sebasti\u00e3o Salgado, Renzo Rosso and many others have offered their testimonials in support of this project\u2013 all of them can be found on the\u00a0Nation Branding Flagship Site<\/em>.\u00a0madeinitaly.gov.it<\/a><\/p>\n

For more information:<\/em>
\nLaPresse SpA Communication and Press Office Director<\/em>
\nBarbara Sanicola\u00a0<\/em><\/strong>–\u00a0<\/em>barbara.sanicola@lapresse.it<\/a><\/u><\/em><\/p>\n

A photo accompanying this announcement is available at\u00a0https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/0e2890a5-2c72-40d5-adc3-b74128295580<\/a><\/p>\n

The photo is also available at Newscom,\u00a0www.newscom.com<\/a>, and via AP PhotoExpress.<\/p>\n","protected":false},"excerpt":{"rendered":"

Lorenzo Balbi at the Venice Film Festival VENICE, Italy, Sept. 12, 2022 (GLOBE NEWSWIRE) \u2014 The prize awarded to the web series\u00a0Artitude\u00a0was presented in Venice as part of the Film Festival. The Social World Film Festival jury\u2019s special plaque for the project created by Pomilio Blumm was received by Lorenzo Balbi, director of MAMbo (Museum [\u2026]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"yoast_head":"\nVenice Film Festival:\u00a0The Web Series\u00a0Artitude\u00a0Created by Pomilio Blumm Receives an Award for Promoting the Made in Italy Brand - Myanmar News Gazette<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/myanmarnewsgazette.com\/venice-film-festival-the-web-series-artitude-created-by-pomilio-blumm-receives-an-award-for-promoting-the-made-in-italy-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Venice Film Festival:\u00a0The Web Series\u00a0Artitude\u00a0Created by Pomilio Blumm Receives an Award for Promoting the Made in Italy Brand - Myanmar News Gazette\" \/>\n<meta property=\"og:description\" content=\"Lorenzo Balbi at the Venice Film Festival VENICE, Italy, Sept. 12, 2022 (GLOBE NEWSWIRE) \u2014 The prize awarded to the web series\u00a0Artitude\u00a0was presented in Venice as part of the Film Festival. 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